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NPS Score Calculator

Calculate Net Promoter Score with promoter / detractor breakdown

Enter promoters, passives, and detractors — get NPS score, percentages, and a benchmark band against industry. Standard 0-10 scale, the SaaS-canonical formula.

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Score 0
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NPS
0
Verdict
OK
Responses
0
Promoters
0 (0.0%)
Detractors
0 (0.0%)
Passives
0

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About this tool

What is a NPS Score Calculator?

Net Promoter Score, introduced in 2003 by Frederick Reichheld, has become the canonical customer-loyalty metric. Its appeal is brutal simplicity: ask one question — "How likely are you to recommend us, on a 0-10 scale?" — and reduce the answers to a single number that ranges from −100 to +100.

The formula: classify responses 9-10 as Promoters, 7-8 as Passives, 0-6 as Detractors. NPS = % Promoters − % Detractors. Passives don't count either way. A SaaS scoring above 30 is doing well; above 50 is world-class. Below 0 is a churn warning.

This calculator gives the instant score plus benchmark band — you see immediately whether your number is good for your industry. Use it for board reporting, customer-success quarterly reviews, or to track trend across releases.

Features

Why use this NPS Score Calculator

Built for Indians, by Indians. Every number, every formula, every slab — tuned to FY 2026-27 reality.

Standard formula

Reichheld's original 0-10 NPS — the version expected in board decks and investor reports.

Industry benchmark

Compare against SaaS, e-commerce, fintech, banking, telecom, and consumer brands medians.

Detailed breakdown

See promoter/passive/detractor percentages — useful for explaining the score to stakeholders.

Browser-only

Customer counts and scoring all in-browser. No data sent.

How to use

Using the NPS Score Calculator in 4 steps

No onboarding, no signup. Answer three fields and the numbers update live.

01

Run the survey

Send "How likely are you to recommend us, 0-10?" to your customer base. Aim for ≥30% response rate for statistical validity.

02

Bucket responses

Count: 9-10 promoters, 7-8 passives, 0-6 detractors.

03

Enter counts

Type the three numbers. Calculator returns NPS instantly.

04

Compare to benchmark

Read the band — top quartile, median, lagging — for your industry.

Best practices

Tips to get the most out of it

01

NPS is a trend metric, not an absolute. A score moving from 28 to 35 is more meaningful than the absolute 35.

02

Always pair the NPS question with a free-text "Why?" follow-up. The number tells you the trend; the comments tell you what to fix.

03

Sample size matters. NPS computed on 50 responses has a margin of ±10. Aim for ≥200 responses for board-grade reporting.

04

Send NPS at consistent moments — 30 days post-purchase, 90-day SaaS milestone — not randomly. Comparing NPS across mismatched lifecycle stages is misleading.

Examples

Real-world scenarios

How Indians actually use this calculator — concrete inputs, concrete outcomes.

Case 1

SaaS quarterly review

B2B SaaS surveys 800 customers; 320 promoters, 240 passives, 240 detractors. NPS = 40−30 = 10. Below SaaS median (30+). Quarterly improvement plan focuses on top-3 detractor reasons surfaced in free-text.

Case 2

D2C launch tracking

D2C apparel runs NPS at 30-day post-purchase. NPS 52 — well above e-commerce median 38. Doubles down on referral program — high NPS = referral fuel.

Case 3

Bank app churn signal

Bank app NPS drops from 22 to 8 across two quarters. Detractor comments: 60% on app crashes. Triggers app-stability sprint. NPS recovers to 18 by Q4.

FAQ

Frequently Asked Questions

Still have a question? Our team replies within a business day.

Yes. Variants like 0-5 or 1-10 are not "real" NPS and can't be compared to industry benchmarks. Stick with 0-10.

Industry-dependent. SaaS median ~30, fintech ~25, telecom ~5, healthcare ~40. Above 50 is world-class anywhere. Below 0 is a serious churn warning.

Quarterly for trend tracking, or transactional NPS triggered after specific events (purchase, support ticket close, milestone). Don't survey the same customer more than once a quarter — survey fatigue lowers response rates.

Detractor scores correlate with churn 3-6 months out, but causation is weak. Use NPS as one input alongside usage data and revenue trend, not as the sole churn predictor.

Yes — segment by plan, ARR band, geography, or persona. Segment NPS often varies wildly and points to where to focus product investment.

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