GA4 + Looker Studio

Google Analytics 4 Setup & Dashboards so the data you ship decisions on is actually correct

Most GA4 properties we audit have 30–60% of conversions misfiring — duplicate events, missing parameters, broken e-commerce data layer, or sessions stitching incorrectly. The team makes decisions on numbers that are wrong by 30%, and nobody knows. We rebuild GA4 properly: clean event taxonomy, validated data layer, conversion tracking that matches CRM, and Looker Studio dashboards that surface the metrics your team actually needs.

We migrate Universal Analytics properties (deprecated since July 2023) without losing historical context, set up GA4 from scratch for new sites, configure GA4 + GTM + server-side tagging for resilient tracking, and build Looker Studio dashboards that pull from GA4 + Search Console + Google Ads in one place. Output: trustable analytics, dashboards your CMO actually opens, and documentation so future hires can extend it.

Fixed quoteShared after discovery
Clear phasesTimeline agreed before work starts
AnalyticsSpecialist service under one Bizeract team
Fit check

Is google analytics dashboard the right move?

Good fit

  • Teams that need trustworthy dashboards across multiple tools
  • Founders tired of manual spreadsheet reporting
  • GA4 conversions 30%+ off from CRM closed-won numbers
  • Universal Analytics still lingering — historical data unmigrated

Not the right fit

  • You only need a one-off opinion with no implementation owner
  • You are not ready to share access, context, or decision feedback during the project
Problems

Common problems we fix

GA4 conversions 30%+ off from CRM closed-won numbers
Universal Analytics still lingering — historical data unmigrated
E-commerce events firing duplicates or missing parameters
Cross-domain tracking broken — sessions split incorrectly
Looker Studio reports refreshing slowly or hitting connector limits
Operating proof

Built to solve a specific business problem, not just deliver a task.

The engagement is scoped around the outcome, the operating workflow, and the proof needed to judge whether it worked.

FixedScope before work starts
4 stagesAudit to launch
1 ownerFrom plan to handover
Metric definitions
Source data mapped
Team training included
Deliverables

What you get

The page is scoped around tangible outputs, not vague consulting hours.

GA4 audit — events, parameters, conversion goals, data quality
GA4 setup or rebuild with clean event taxonomy
GTM container build with server-side tagging where needed
E-commerce data-layer (purchase, add_to_cart, view_item, begin_checkout) validated
Cross-domain + subdomain tracking configured
Looker Studio dashboards: traffic, conversions, content, e-commerce, paid
BigQuery export setup for raw event-level data and SQL analysis
UTM convention rolled out across paid + email + organic
Documentation: event dictionary, conversion goals, dashboard definitions
Workflow

What happens after you enquire

A short, visible delivery path keeps the work moving and gives you clear approval points.

01

Audit the current state

We review what exists today, where it is leaking value, and what should be fixed first.

02

Lock the working plan

You get a concrete scope, timeline, success metrics, and owner before execution starts.

03

Build and review

We execute in short approval loops so copy, design, tracking, and delivery stay aligned.

04

Launch and measure

The final work ships with tracking, documentation, and next-step recommendations.

Comparison

Bizeract versus the usual alternatives

Use this to decide whether this needs a full operating partner or a narrower execution resource.

Option
Best for
Trade-off
Bizeract
Strategy, build, tracking, and handover in one accountable workflow
Best when this page or channel needs to produce measurable business outcomes
Freelancer
Narrow execution on a defined task
Useful for small fixes, but you own strategy, QA, and follow-through
Large agency
Broad capacity and many specialists
Often slower, more expensive, and less direct for focused service work

Want a plan tailored to your situation? Let's talk specifics.

Free 20-minute call. We will review your current setup, flag what is broken, and share what we would do first. No slides, no pitch deck.

Book Consultation
Google Analytics Dashboard FAQ

Questions about google analytics dashboard

Yes. We export historical UA data to BigQuery / sheets for archival, then build GA4 with cleaner event taxonomy. UA history stays accessible for year-over-year comparisons.

Both. GA4 is the analytics product. Server-side GTM is the transport layer that recovers iOS-14 signal loss and bypasses adblockers. We deploy together.

Yes, but it is a different model — event-based, not session-based. The mental model takes adjustment. Our dashboards include "UA-equivalent" views to ease the transition.

Looker Studio (free) is enough for most SMBs. Looker Studio Pro adds version history + team management — worth ₹6,000/mo only at 10+ user teams. Looker (the BI platform) is overkill for most.

Yes. Native connectors. We unify GA4 + Google Ads + Search Console + Meta + LinkedIn into one Looker Studio dashboard for marketing leadership.

Let's Talk

Let's talk about your business.

Tell us what you're working on and where you want to go. We'll put together a plan. No obligation, no sales pitch.

  • Free 30-minute call
  • A plan built around your goals
  • No obligation, no pressure
  • Your own account manager

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