Google Ads

Google Ads Management that stops burning budget on the wrong keywords

Most Google Ads accounts in India lose 30–50% of spend to wasted impressions — broad-match keywords matching irrelevant intent, Performance Max cannibalising Search, audience settings on defaults that burn budget on bots. We run Google Ads with a single discipline: every rupee is accountable to a measurable outcome, whether that is a lead, a purchase, or a qualified demo.

Server-side tracking Weekly creative tests CAC-first reporting
5.2xAverage ROAS
71%Lower CPA

Our team has run Search, Performance Max, Shopping, YouTube, and Demand Gen campaigns across D2C, SaaS, real estate, education, and B2B services in India. The common improvements in month 1: negative-keyword sweep, conversion-tracking audit (most accounts have broken tracking), ad-group restructuring, and audience exclusions. That alone typically cuts CAC 25–40%.

Fixed quoteShared after discovery
Clear phasesTimeline agreed before work starts
MarketingSpecialist service under one Bizeract team
Fit check

Is google ads management the right move?

Good fit

  • Businesses spending on acquisition but unclear on CAC
  • Teams that need channel strategy, creative testing, and conversion tracking in one rhythm
  • CAC higher than LTV in first-order terms
  • Performance Max eating 60% of spend with no visibility into queries

Not the right fit

  • You only need a one-off opinion with no implementation owner
  • You are not ready to share access, context, or decision feedback during the project
Problems

Common problems we fix

CAC higher than LTV in first-order terms
Performance Max eating 60% of spend with no visibility into queries
Conversion tracking reporting double or inflated numbers
Broad-match keywords matching irrelevant intent
Quality Score under 5 on your priority keywords
Operating proof

Built to solve a specific business problem, not just deliver a task.

The engagement is scoped around the outcome, the operating workflow, and the proof needed to judge whether it worked.

FixedScope before work starts
4 stagesAudit to launch
1 ownerFrom plan to handover
Tracking checked first
Weekly optimization
CAC-led decisions
Deliverables

What you get

The page is scoped around tangible outputs, not vague consulting hours.

Week-1 audit: tracking, structure, negatives, audiences, bid strategies
Campaign rebuild with tight themed ad groups and RSA copy matched to each
Conversion tracking rebuilt with server-side GA4 events + offline conversions
Smart Bidding setup tuned for your actual CAC ceiling, not Google defaults
Performance Max asset-group segmentation + brand-term exclusion
Weekly performance review with CAC / ROAS / CPL movement and next-week plan
Monthly strategy call with a senior marketer (not an account executive)
Transparent dashboard — you can see every campaign, keyword, and spend in real time
Workflow

What happens after you enquire

A short, visible delivery path keeps the work moving and gives you clear approval points.

01

Audit the current state

We review what exists today, where it is leaking value, and what should be fixed first.

02

Lock the working plan

You get a concrete scope, timeline, success metrics, and owner before execution starts.

03

Build and review

We execute in short approval loops so copy, design, tracking, and delivery stay aligned.

04

Launch and measure

The final work ships with tracking, documentation, and next-step recommendations.

Comparison

Bizeract versus the usual alternatives

Use this to decide whether this needs a full operating partner or a narrower execution resource.

Option
Best for
Trade-off
Bizeract
Strategy, build, tracking, and handover in one accountable workflow
Best when this page or channel needs to produce measurable business outcomes
Freelancer
Narrow execution on a defined task
Useful for small fixes, but you own strategy, QA, and follow-through
Large agency
Broad capacity and many specialists
Often slower, more expensive, and less direct for focused service work

Want a plan tailored to your situation? Let's talk specifics.

Free 20-minute call. We will review your current setup, flag what is broken, and share what we would do first. No slides, no pitch deck.

Book Consultation
Let's Talk

Let's talk about your business.

Tell us what you're working on and where you want to go. We'll put together a plan. No obligation, no sales pitch.

  • Free 30-minute call
  • A plan built around your goals
  • No obligation, no pressure
  • Your own account manager

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